Essay StatsEssay Stats

  • Posted By: kongmannie
  • Date Posted: 08/11/2011
  • Category: Business
  • Words: 1141
  • Pages: 5
  • Views: 1277
  • Rank: 763

17 New Rules For Successful E-Commerce Websites

We have many free term papers, essays, and research papers on 17 New Rules For Successful E-Commerce Websites. You can browse our entire essay database or use our search engine to locate exactly what you are looking for.

Search

Already a Member?

17 New Rules For Successful E-Commerce Websites

17 New Rules for Successful E-Commerce Websites


E-commerce has, for the most part, evolved far beyond the late 1990's cliches of hair-wrenching, sanity-shattering slogs through yet another "clever" designer's take on how shopping on the web should be. Standards prevailed, usability won out, and we're now free to spend our collective $107 billion (Census.gov e-commerce stats) per annum.


That said... It can still get better. Online shopping is in, if not infancy, at least a toddler stage. The advances that brought us here have made the process simpler and easier than ever, but some sites still haven't caught on.


Since I've been doing an inordinate amount of online shopping recently (thanks to the theft last weekend and my upcoming lengthy trip to China), I feel uniquely qualified to share a few e-commerce site design tips - 17 tips, actually. Enjoy.


#1 - Tell Me Where I Am


Whenever a user is navigating inside a store with more than 1 sub-level of navigation, it's critical to show them where in the site structure they are. This should be accomplished with headlines, sub-headers (when necessary) and breadcrumbs (e.g. Home > Category > Sub-cat > Product).


#2 - Let Me Remove Narrowing Options


When a user starts to "narrow" their navigation inside a particular category (in this case by selecting the designer "Ted Baker"), it's only right to allow them to remove those navigation selections rather than forcing the use of repetitive "back button" clicks.


#3 - Allow Me to Sort Every Which Way


The standards are "Price - low to high," "Price - high to low," "Popularity," aka "Best Selling," "Featured," "User Rating" (or "Editor Rating" if you don't have users rate products), and "New" or "Latest." You can eliminate "Featured" if you've got nothing to push, but all the other ...

Search

Already a Member?

Join Now

  • Instant access to our free essays database
  • Manage your saved papers and more…

More...

Saved Essays

Save it and find them easier later.

    Similar EssaysSimilar Essays

    17 New Rules For Successful E-Commerce Websites